The sign can be found in the laneway at the side of the Sackville Lounge pub on Sackville Place. We both agreed that the sign looked like “HOSTEL” until a closer look at some of the other photos showed an ampersand and what looked like “SON”.
A quick Google search of a few combinations showed that it is probably an old sign for “HOYTE & SON” which was a druggist located at 17 Sackville Street until it was reportedly destroyed during the Easter Rising of 1916.
There’s definitely a bigger story here and I wonder whether this might be one of Dublin’s oldest handpainted ghost signs.
Stay tuned while we try to figure it out!